4 Sneaky Places To Add An Email Opt-In Form

by Tory McBroom

Facebook email opt-in formIt’s fairly common knowledge anymore that if you want repeat visitors and an easy way to monetize your website then you should build an email list. Duh.

If you haven’t yet started building your own list then immediately head over to AWeber.com and get started for only $1 for the first month!

As popular as all the “Why You Should Build An Email List” posts are on those “make money online” blogs, there’s an equal amount of articles detailing WHERE you should be placing your opt-in forms.

We’ve all read the same ol’ recycled articles telling you to put an opt-in form on the homepage, in the top of the sidebar and after your posts.  Booooring…

So, I thought I would detail 4 sneaky little places that you NEED to put an opt-in form to explode your conversions!  Let’s get started.

Within Your Pillar Article Content

Just what in Hades is a pillar article you may be asking? It’s typically an extremely comprehensive post, often times tutorial style, that goes above and beyond the norm.

Nothing drives more traffic, has the potential to go viral and completely engrosses the reader more than a great pillar article!  So, why not get there email address while they’re admiring your best work?

Facebook Landing Page

Your Facebook landing page should be optimized to get maximum “Like” conversions.  If it’s not yet, then check out this tutorial on how to create a Facebook landing page in 3 easy steps.

Back to my point, when a visitor clicks “like” they are basically saying, “Hey, I like your stuff.  I want more”, which means they are more likely to give you their email address, as well!  Check out my facebook page for an example on how to capture a new follower’s email after they click the “like” button.

About Me Page

One of the most popular pages on this site and a few others that I own is the About Me page.  And I’d be willing to bet your blog is the same.  So, take advantage of all this traffic by capturing new subscribers!

Resources Page

If you know who Derek Halpern is, then you’re probably already keen to why you should be using Resource pages.  If not, I’ll sum it up for you:

  1. Resource pages can help you rank higher in search engines for certain keywords
  2. Improve the usability and time on site
  3. And lastly, the reason I’m bringing it up here, they can convert visitors to subscribers

Best of all, a good Resource page is extremely easy to create.  Just create a simple page around a topic that you’ve written a few articles on already, write a short introduction then simply link to those articles from your Resource page.  And don’t forget to add your email opt-in form!